After a few days without being able to update news, it’s time for some tidbits…
-Ermenegildo Zegna presented a new couture line in collaboration with LA Dance Project at Lautner house in Los Angeles last night, and Natalie & Benjamin were there. The Hollywood Reporter has an article about it:
I’m not sure if it is because of Eating Animals, or some other reason, but I’ve noticed a lot of messages on our social media channels along the lines of “How can Natalie talk about how we should treat animals when Dior tests its products on them.”
I don’t have an answer to that but I thought it would be a good idea to summarize the situation. So…
Does Dior test on animals?
It wouldn’t be the first time that advocacy groups would be wrong (see: GMOs) but as far as I can tell, the answer to the question is “yes”, with an important caveat – Dior doesn’t test or work with companies that test unless required to do so by law. China requires testing by law. Dior sells in China. So, for that market, their products are tested.
What does this say about Dior?
It means they’re another company that, like Apple, that even though they do a lot of good they are also willing to compromise in order to access a massive market.
Although we were able to see the new Rouge Dior Liquid ad a few weeks ago, today the new promotional video has officially launched. Here we have it, along with another short video discussion between Natalie and makeup artist Peter Philips:
More photos related to the new Dior campaign with Natalie continue to appear. Here we have a couple of them: the first belongs to the photoshoot made by David Bellemere, and the second is a behind-the-scenes picture of the new promotional video:
Today is Friday, and finally we have the interview with Natalie (in French) in the last issue of Madame Figaro. Accompanying the article, we have a new batch of photos made by David Bellemere for Dior:
Although we have already seen the new Miss Dior ad, officially has not yet been released yet… until now. Dior has finally the video (directed by Emmanuel Cossu) in its YouTube channel, plus a small “behind the scenes”, all in glorious HD:
The ad will be aired on French television the evening of Sept. 3. It will make TV appearances in other countries as well, and in certain movie theaters.
WWD and Vogue UK also have some new promotional photos:
Nothing better than a few tidbits to start the weekend…
-Elle Malaysia has an article on Dior Love Chain, A initiative by the House of Dior and Natalie. The Dior Love Chain calls upon people all across the globe to share what they would do for love. For every shared answer, USD$1 will be donated to WE Charity, organisation that has Natalie as one of its ambassadors, and helps impoverished families around the world. The article also has a great photo of Natalie taken during the Dior event in Paris last month:
-Natalie has a brief appearance in this book trailer. This is a funny video to promote the upcoming book “Things You Should Already Know About Dating, You F***ing Idiot”, written by Parks and Recreation alum Ben Schwartz and TV writer Laura Moses. Along with Natalie, artists like Lin-Manuel Miranda, J.J. Abrams or Don Cheadle appear in it:
If we had a new webpage for Rouge Liquid a couple of days ago, today we have the same with the new campaign for Miss Dior. It is (for the moment) the Chinese minisite version, and we can enjoy the new promotional video in it, as well as some spectacular photos. Here we have, in addition, a #DiorLoveChain video. Once again, thanks to Eden for the find:
It’s the middle of August, and almost a month has passed since Natalie’s last public appearance. While we wait for the summer to end, here we have a few tidbits.
-The new Miss Dior perfume & campaign can be found in stores since yesterday. Pending the launch of the new promotional video, here is a beautiful, enlarged image of one of the ads. Once again, thanks to Eden for the find:
A bunch of photos and gifs have landed online, signalling a new Miss Dior commercial on the horizon. There will probably be flowers. There will definitely be a crummy old song. But there will also be a gorgeous Natalie so stay tuned. Thanks to Eden!